After experiencing a long-term decline in organic traffic, CBM needed to retain traffic lost to local and global competitors. Competing directly with their global presence, CBM Australia needed to highlight their work locally and distinguish themselves technically within Google’s eyes.

CBM builds community partnerships at both a grassroots and strategic level for people with disabilities in developing countries. As a catalyst for immediate and lasting change, CBM supports those facing enormous challenges including stigma, violence, and profoundly diminished access to physical and mental health care, food, education and assistive devices.