Website Maintenance

DIY daddy ducky

Our approach to website maintenance

Think of WordPress as one of the apps on your phone. Like those apps, regular updates are required to bring us new features and security updates.

While new features are great, those security updates are vital to the health of your website. Attackers are constantly scanning websites looking for known issues to exploit. The easiest way to protect again this is to keep everything updated.

What’s included in website maintenance?

Let's Go
  • Server

    Backups

    Stored on an external service. A lot of website hosts do backups which is great. What happens when the host is not accessible or their backups are damaged? This is where this extra backup provides extra security.

  • Lock

    Security Checks

    When a security flaw is discovered and published often this is followed buy an update to close the flaw. But what happens if the plugin or theme is no longer updated. The security checks flag this issue for us to find a replacement.

  • Tick 2

    Performance Checks

    Hosting providers are not static and can suffer from performance degradation over time. This is hard to spot without regular checking.

  • Search

    SEO Ranking

    Keep an eye on how your site is performing with this basic report.

  • Flash

    Uptime Monitoring

    The website is pinged every 15 min to ensure it is still responding.

  • Pointer

    Link Monitoring

    Broken links can affect your search rankings. While there are plugins that do this function they can also bog down your website.

    • Some of our fave work

    We don’t play favourites, but some results just put that little extra spring in our waddle. Here’s some stuff we’re really proud of.

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    • Manuka RX - New Zealand

      24%

      Increase in ROAS within two months

      ManukaRX

      ManukaRx provides ethical, powerful products that restore your skin and help to restore the natural world.

    • Butter Insurance

      Butter Insurance

      While Butter shifted the whole business toward travel insurance, we rebuilt analytics with full-funnel and server-side tracking to keep every campaign properly measured

    • CBM

      158%

      Increase in organic traffic revenue

      CBM

      After experiencing a long-term decline in organic traffic, CBM needed to retain traffic lost to local and global competitors.

    • Sierra Escape

      240%

      Increase in organic traffic

      Sierra Escape

      Located in Mudgee, NSW. Sierra Escape was seeking to increase their client base within the Sydney market through improved organic rankings and a targeted Meta Ads campaign.

    • Kicks hero

      Kicks

      Kicks got a glow-up: a new website that actually looks and feels as big as the festivals they put on.

    • Poolz

      73%

      Increase in Paid Media leads

      Poolz

      Poolz selected Chunky Duck to manage all digital media campaigns to meet strong demand for new swimming pools within Australia.

    • End2End

      We hatched a new brand identity and website for this budding Melbourne-based tech consultancy service.

    • Australian Crypto Convention

      We helped the crypto bros deck out the Gold Coast Convention Centre with ACC branded event signage and bespoke conference booth designs. Lamborghini not included.

    • Saab Partners

      A new look for a new gen. Sydney-based accounting firm Saab Partners entrusted our ducklings to refresh their identity and build a new website to better reflect their brand.

    • KaneFibre

      From food waste to food as medicine. We were called upon for branding and packaging design for this health-promoting natural ingredient.